Merchandising: teoría y práctica. Enrique Carlos Díez de Castro, Francisco Javier Landa Bercebal. Madrid: Pirámide. 1996 [399 páginas]

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URI: http://hdl.handle.net/10347/19084

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1999

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Universidade de Santiago de Compostela
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Ruzo Sanmartín, E., Losada López, F. (1999). Merchandising: teoría y práctica. Enrique Carlos Díez de Castro, Francisco Javier Landa Bercebal. Madrid: Pirámide. 1996 [399 páginas]. Revista Galega de Economía, 8 (1), 321-323.

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EC/008-Vol.8, Núm. 1 (1999)