Sixto García, José2024-12-102024-12-102010978-989-654-033-3https://hdl.handle.net/10347/38075glgAttribution-NonCommercial-NoDerivatives 4.0 Internationalhttp://creativecommons.org/licenses/by-nc-nd/4.0/Márketing e comunicación: manual para Márketing Periodísticobookopen access