RT Journal Article
T1 Commercial Pressures in Spanish Newsrooms: Between love, struggle and resistance
A1 Goyanes, Manuel
A1 Rodríguez Castro, Marta
K1 Market-driven journalism
K1 Professional autonomy
K1 Journalism practice
K1 Práctica periodística
K1 Autonomía profesional
K1 Periodismo comercializado
K1 Commercial pressures
K1 Presiones comerciales
AB The crisis affecting news organisations, along with their struggle to find a sustainable online business model, have challenged journalists’ professional autonomy, as economic and commercial pressures find their way into journalists’ daily practice. This research explores the perceived influence of commercial pressures on Spanish newsrooms, paying special attention to how journalists resolve and manage those conflicts within the limits of the media organisation. Through 50 in-depth, semi-structured interviews with Spanish journalists and editors, the findings emphasise the usual, while normalised prevalence of commercial pressures. The study argues that the newspaper crisis has weakened news organisations’ independence from advertisers, as big corporations that concentrate most of the market share have very significant structural influence. The article identifies the most common typologies of commercial pressures according to the producing source (internal or external), and addresses their main effects for journalism practice, specifically for journalists’ autonomy and newspapers agenda setting. It concludes that in order to decrease advertisers’ bargaining power, a more diverse organisational news media landscape needs to be enhanced and therefore, policymakers should accommodate shifts towards subscription and ensure a viable future for entrepreneurial journalism start-ups.
PB Routledge
SN 1461-670X
YR 2018
FD 2018-06-27
LK https://hdl.handle.net/10347/37827
UL https://hdl.handle.net/10347/37827
LA eng
NO Goyanes, M., & Rodríguez-Castro, M. (2019). Commercial Pressures in Spanish Newsrooms: Between love, struggle and resistance. Journalism studies, 20(8), 1088-1109.
DS Minerva
RD 30 abr 2026