RT Journal Article T1 Value Creating Corporate Social Responsibility Strategies of Family and Non-Family Firms: An Interventionist Perspective A1 García Sánchez, Isabel María A1 Rodríguez Ariza, Lázaro A1 Aibar Guzmán, Cristina A1 Khan, Huda A1 Zahoor, Nadia A1 Tarba, Shlomo Y. K1 Corporate social responsibility K1 Independent directors K1 Market value K1 Family firms K1 Non-family firms AB This paper presents a study on how corporate social responsibility (CSR) strategies create value amongst family and non-family firms. Additionally, in our study, we considered the moderating effect of independent directors on the relationship between CSR and firm value. Based on data drawn from companies operating in 61 countries over an 11-year period (i.e. from 2010 to 2020), our findings demonstrate that non-family firms derive market benefits from the governance improvements made by independent directors concerning CSR strategies. In contrast, the CSR strategies promoted within family firms are associated with lower firm value. However, this negative association is neutralised by the role played by independent directors, especially when the company is controlled by succeeding generations and not just by the founding one. These directors play a dissuasive role that leads family members to reassess their external socio-emotional preferences (reputation, image, etc.) in order to uphold the internal priorities of day-to-day decision-making. Our study has important implications for research and practice. PB Springer SN 0167-4544 YR 2025 FD 2025 LK https://hdl.handle.net/10347/43109 UL https://hdl.handle.net/10347/43109 LA eng NO García-Sánchez, IM., Rodríguez-Ariza, L., Aibar-Guzmán, C. et al. Value Creating Corporate Social Responsibility Strategies of Family and Non-Family Firms: An Interventionist Perspective. J Bus Ethics (2025). https://doi.org/10.1007/s10551-025-05949-3 DS Minerva RD 22 abr 2026